Mr. Potato Head II

He said to them, "Go into all the world and preach the good news to all creation.
Mark 16:15

In 1952, Mr. Potato Head was the first toy to be sold through national television advertising. I am challenged that we, who have a message as important as the gospel, must also be looking for new and innovative ways to communicate that message. There are certainly temptations to be avoided. I am not talking about selling our Christian books, music and products. Nor am I suggesting that we change or tamper with the gospel message itself. We are not to add to it or to take away from it to appeal to a particular culture. The gospel is far too precious, powerful and important to be turned into a pop culture fad; after all it is the power of God for the salvation of everyone who believes. And lastly, we must avoid the temptation to be manipulative and to “sell” our message. We are not called to commercialize the gospel, but we are however, called to communicate it worldwide.
Although we do not change the message, the call to communicate it to the world is a huge challenge. Taking the gospel to the ends of the earth means different geographies, different ethnicities, different languages, different cultures and different generations all of which will require us to be creative, and innovative.
How can we maintain the integrity of the message, but be creative with the method and means by which we carry it?